Thank you for visiting my site my name is Rodney Smith owner and operator or 18.19 Apparel. I Created the 18.19 brand off the back of my name. Having one of the common names I have heard of; Rodney Smith, then finding myself in the position to create my own brand I needed a way to make it stand out from other brands. To make it unique. So I used my name, my initials to be exact. With them being R.S. the Eighteenth and Nineteenth letters in the alphabet it just felt right and does not sound or look like anything I have seen. Not to mention it is a conversation starter, which is always a good thing.